In this episode of E-Coffee with Experts, Kyle Bailey, Managing Director at Frontburner Marketing shares how local businesses can still grow fast in 2025. He explains why Google Business Profile is the last big place to win online, and why websites alone aren’t enough anymore.
Kyle talks about “everywhere optimization”: showing up on sites like Yelp, Thumbtack, Facebook, and others to build trust and get more leads. He also explains why it’s better to answer real buying questions like “How do I hire you?” instead of just writing blog posts for traffic.
You’ll also learn how to turn one video into a full article and 50+ social posts using tools like ChatGPT, Claude, and Gemini, and why you still need to edit AI content by hand to make it stand out.
Kyle shares his favorite free tools too, like Keywords Everywhere, GMB Everywhere, SEO Meta in 1 Click, and Slack. If you’re in local marketing or run a service business, this episode is full of real, useful tips.
AI is currently transforming the marketing industry at an unprecedented pace.
Local SEO requires a focus on answering specific customer questions.
Content should be tailored to different stages of the customer journey.
AI tools can assist in content creation but require human editing for uniqueness.
Google Business Profile is crucial for local businesses to succeed online.
A diverse tech stack is essential for optimizing local SEO efforts.
Engaging with customers on platforms like Yelp can enhance visibility.
Kyle emphasizes the importance of crafting unique content to stand out.