In this episode of E-coffee with Experts, our host Ranmay chats with Ricky Hayes, CEO of Debutify, to share how he went from launching Shopify stores to building a full-blown AI SaaS platform for ecommerce.
He talks about the messy side of startup life: bad hires, buggy code, and lessons you only learn the hard way. You’ll hear how a simple theme turned into a powerful tool that helps ecommerce brands automate everything, from SEO to marketing with AI.
Ricky also breaks down where AI is heading, why agents are the future, and how founders can use them to run leaner, faster teams. If you’re building in tech or SEO, this one’s packed with real talk and zero fluff.
And for early-stage founders? He gets honest: failure isn’t optional, it’s the path.
Ricky's childhood passion for technology led him to the IT industry.
He transitioned from e-commerce to software development with a focus on automation.
Hiring the right people who fit the company culture is crucial for success.
AI is revolutionizing industries and will continue to evolve rapidly.
Authenticity in reviews is essential for building trust in e-commerce.
Embracing failure is key to learning and growth in entrepreneurship.
AI tools can help streamline business processes and enhance productivity.
The future of AI includes self-managing software and collaboration between AI agents.
Building a brand requires genuine customer experiences and feedback.
Persistence and learning from failures lead to eventual success.